RTOS vendor MontaVista is going through some changes. CEO Jim Ready recently stepped down. VP of marketing Kelly Herrel has resigned (and his position remains open). And the company is talking to the business press about a possible IPO this year.
I experienced a bit of the company's tumult first-hand last month while working with DSO.com contributor Larry Lange. Larry was lining up interviews with Ready and other MontaVista executives for a company profile I had asked him to write. Initially, a MontaVista PR man gave us the green light and said he would help Larry arrange the interviews with company execs. Larry waited...and waited...and then waited some more. Finally, the PR man told us the interview with Ready wasn't going to happen, and we decided to hold fire on the profile (no CEO, no article, was my thinking). The next day, the gears clicked when we learned that Ready would be stepping down from the CEO post, though not leaving the company.
What happened? A Feb. 6 article in BusinessWeek, MontaVista's Uncertain View, doesn't exactly solve the mystery, but writer Sara Lacy says that should the company go public, investors will be looking for a CEO who is more of a name brand than Ready. She also writes that Wind River could be an very sharp thorn in MontaVista's side, pointing out that the DSO vendor is "already in all of the major accounts that MontaVista has spent six years scrapping for." Stay tuned!
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